Rose to the Occasions is an event planning company dedicated to crafting elegant and thoughtfully curated events with a refined, sophisticated touch. When Rose Seybold approached me, her existing website didn’t align with the elevated experience she wanted to offer her clients. The template-based design lacked flexibility, creative depth, and mobile responsiveness, making it difficult to showcase the true essence of her brand. The goal of this redesign was to create an online presence that felt as polished, professional, and inviting as the events she orchestrates.
The new design embraces a soft sage green color palette, refined typography, and subtle yet elegant design elements that create an atmosphere of effortless sophistication. A structured yet airy layout allows her work to shine, while custom-coded features in Webflow provide the creative freedom and seamless functionality her previous site lacked. By balancing an inviting aesthetic with a high-end, polished feel, the website now reflects the caliber of service Rose provides.
Beyond aesthetics, the transformation has had a tangible impact on her business. The improved structure and design have led to a surge in serious client inquiries, reinforcing her credibility in the luxury event planning space. Within a year of launching the redesigned site, Rose was able to double her prices, proving that a strong digital presence can be a powerful tool for growth.